Define American, along with the Norman Lear Center’s Media Impact Project at USC Annenberg and the Writers Guild Foundation, presents our second annual television impact study: Change the Narrative, Change the World: How Immigrant Representation on Television Moves Audiences to Action.
We looked at the portrayal of immigrant characters on 59 scripted television shows that aired last year and surveyed viewers on how three immigration storylines changed their willingness to take action in the real world on immigrants’ behalf.
Clips from Madam Secretary, Superstore and Orange Is the New Black‘s immigration storylines.
There’s still significant work needed to achieve more accurate representation across the entertainment industry:
TV shows with nuanced immigrant characters and immigration storylines can shift attitudes and inspire people to real-life action. Viewers who saw the immigration storyline were more comfortable meeting undocumented people, and more opposed to criminalizing undocumented immigrants.
In 2018, we collaborated with the USC Annenberg Norman Lear Center’s Media Impact Project (MIP) for our first analysis of immigrant representation on scripted TV compared to the reality of the immigrant experience. Download a summary of the 2018 study or read the full report.
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